Full Transparency B2B Sourcing
We open our pricing structure, market data, freight rates, margins, and marketing approach. When you understand the full picture, you make better purchasing decisions — and we earn your trust.
31
Product Groups
4
Source Countries
0%–12%
EU Duty Range
0.92
EUR/USD Rate
28–68
Container m³
⚓ Sea Freight Rates (40HC to Portugal)
China → Leixoes
$2,900 (~30d)
Vietnam → Leixoes
$3,400 (~37d)
Bangladesh → Leixoes
$3,200 (~28d)
Portugal (domestic)
$0
🏭 EU Customs Duty Rates
Paper / Labels (HS 48)0%
Plastic Films (HS 3920)6.5%
Plastic Packaging (HS 3923)6.5%
Textiles (HS 61/62)12%
Portugal origin0%
💲 Exchange & Tax
EUR/USD Rate0.92
Portugal VAT23%
VAT for B2BRecoverable
Insurance0.4% CIF
📦 Container Specifications
20ft Standard28 m³ / 21.7t
40ft Standard58 m³ / 26.7t
40ft High Cube68 m³ / 26.5t
🏭 Port Charges (Leixoes/Lisbon)
Thc€241
Import Service€58
Port Authority€19
Documentation€45
Customs Clearance€125
Ens€30
Total (20ft / 40ft)
€518 / €536
⚠️ PPWR Compliance Deadlines
Max 40% empty spaceAug 2026
PFAS ban in packagingAug 2026
Digital labelling (QR)2027
Recyclability A-C gradeJan 2030
Min recycled content2030+
📚 How We Calculate Landed Cost
Landed Cost = FOB + Sea Freight + Insurance + Customs Duty + Port Charges + Inland Transport
Every price on our catalog shows the full breakdown. FOB (Free on Board) is the factory price. We add proportional sea freight based on container fill percentage, 0.4% CIF insurance, EU customs duty by product category, port handling at Leixoes/Lisbon, and inland transport to warehouse. VAT (23%) is shown separately as it's recoverable for B2B buyers.
Example: 30,000 kraft paper bags from Vietnam at $0.055 FOB
FOB €0,0506 + Freight €0,0012 + Insurance €0,0002 + Duty 0% + Port €0,0045 + Inland €0,0025 = €0,059/unit landed
vs. EU retail €0,29–0,40/unit — margin potential 79–85%
FOB €0,0506 + Freight €0,0012 + Insurance €0,0002 + Duty 0% + Port €0,0045 + Inland €0,0025 = €0,059/unit landed
vs. EU retail €0,29–0,40/unit — margin potential 79–85%
💰 Full Product Price Comparison — Our Landed Cost vs. EU Market Price
| Product | Material | Origin | FOB (USD) | Landed (EUR) | EU Retail (EUR) | Source | Margin |
|---|---|---|---|---|---|---|---|
| Kraft Paper Bags Small (200x110x280mm) |
Paper | Vietnam | $0.0550 | 0,074€ | 0,290€ – 0,400€ | RAJAPACK PT/ES | 75% |
| Honeycomb Padded Mailers XS 120x175mm Brown |
Paper | Vietnam | $0.0240 | 0,036€ | 0,190€ – 0,500€ | RAJAPACK PT, Controlpack ES | 81% |
| Corrugated Paper Mailers A5 (215x275mm) |
Paper | Vietnam | $0.0900 | 0,117€ | 0,600€ – 1,80€ | RAJAPACK PT/ES | 80% |
| Gift Envelopes Small (18x7x23cm) |
Paper | China | $0.1500 | 0,200€ | 0,350€ – 0,800€ | RAJAPACK PT | 43% |
| Wrapping Paper Roll 62cm x 200m |
Paper | China | $19.2800 | 30,02€ | 25,00€ – 45,00€ | RAJAPACK PT | — |
| Silicone Baking Paper 750x450mm Sheets |
Paper | Portugal | $0.0080 | 0,014€ | 0,015€ – 0,025€ | Inpack PT | 10% |
| PVC Cling Film (Food Wrap) 380mm x 1500m |
Plastic | Portugal | $7.5000 | 11,28€ | 6,30€ – 14,80€ | Progelcone PT, Retractil ES | — |
| Stretch Film (Pallet Wrap) 500mm x 2815m Auto Clear (12 micron) |
Plastic | Portugal | $28.0000 | 32,83€ | 4,99€ – 9,00€ | Embalsantos PT, RAJAPACK PT | — |
| HDPE Plastic Bags 35x45cm Bag Roll (6 micron) |
Plastic | Portugal | $0.0018 | 0,037€ | 0,0050€ – 0,250€ | ProdOut PT, RAJAPACK PT | — |
| PET Food Trays TB500 (140x125x57mm) |
Plastic | Portugal | $0.0350 | 0,057€ | 0,060€ – 0,120€ | ProdOut PT | 5% |
| Bubble Mailers & Envelopes XS 140x175mm (Poly) |
Plastic | China | $0.0236 | 0,032€ | 0,100€ – 0,250€ | RAJAPACK PT/ES | 68% |
| Insulated Thermal Bags Large (52x32x35cm) |
Plastic | China | $9.1900 | 9,37€ | 15,00€ – 35,00€ | RAJAPACK PT, Amazon ES | 38% |
| Tamper-Evident Security Bags Level 2 Clear (200x260mm) |
Plastic | China | $0.0300 | 0,042€ | 0,150€ – 0,800€ | RAJAPACK PT, Securiket ES | 72% |
| Thermal Labels 150x100mm Roll 150pcs |
Paper | China | $0.6500 | 0,723€ | 5,35€ – 6,52€ | A Loja de Rolos PT, La Tienda del Rollo ES | 86% |
| Thermal Paper Rolls (POS/TPA) TPA 57x40mm |
Paper | China | $0.1000 | 0,247€ | 0,350€ – 2,70€ | A Loja de Rolos PT, La Tienda del Rollo ES | 29% |
| Cotton Pique Polo Shirts Men's S-XL White/Green |
Textile | Bangladesh | $3.3800 | 4,88€ | 7,00€ – 12,00€ | Roly/TeeFactory ES, Stampalo PT | 30% |
| Professional Aprons with Embroidery Green S/M & L/XL |
Textile | Bangladesh | $3.3500 | 4,62€ | 5,00€ – 12,00€ | GiftCampaign PT, Roly ES | 8% |
| Professional Uniform Shirts Men's White S/M & L/XL |
Textile | Bangladesh | $7.0500 | 8,68€ | 12,00€ – 25,00€ | Roly ES, Stampalo PT | 28% |
| Professional Vest Black/Green S-XL |
Textile | Bangladesh | $7.1000 | 8,73€ | 12,00€ – 20,00€ | Roly ES, Stampalo PT | 27% |
| Heavy Duty Canvas Tote Bags Standard (40x35x12cm) Natural |
Textile | China | $0.8900 | 1,51€ | 2,50€ – 5,00€ | GiftCampaign PT, Roly ES | 40% |
| Embroidered Cotton Shopping Bags Medium (35x30x10cm) Design 1 |
Textile | China | $1.3500 | 2,60€ | 3,00€ – 6,00€ | GiftCampaign PT | 13% |
| Cotton Drawstring Bags & Pouches Small (15x20cm) |
Textile | China | $0.5200 | 1,79€ | 0,800€ – 2,50€ | GiftCampaign PT, Amazon ES | — |
| Jute Shopping Bags Small (25x20x10cm) |
Textile | China | $0.4000 | 1,03€ | 1,50€ – 4,00€ | RAJAPACK PT, GiftCampaign PT | 31% |
| Non-Woven Shopping Bags Small (25x30x10cm) |
Textile | China | $0.3000 | 0,932€ | 0,500€ – 1,50€ | RAJAPACK PT, Amazon ES | — |
| Direct Thermal Labels 100x150mm Fanfold 500pcs (4x6) |
Paper | China | $1.8000 | 2,88€ | 3,50€ – 8,00€ | A Loja de Rolos PT, RAJAPACK PT | 18% |
| Zebra-Compatible Shipping Labels 100x150mm Roll 300pcs |
Paper | China | $1.2000 | 1,23€ | 5,00€ – 8,50€ | A Loja de Rolos PT, La Tienda del Rollo ES | 75% |
| Thermal Transfer Barcode Labels 40x30mm Roll 1000pcs |
Paper | China | $0.0500 | 0,168€ | 3,00€ – 7,50€ | A Loja de Rolos PT, RAJAPACK PT | 94% |
| Eco Kraft Paper Labels 50x30mm Roll 1000pcs |
Paper | China | $0.0500 | 0,168€ | 4,00€ – 9,00€ | RAJAPACK PT, Amazon ES | 96% |
| Barcode & Price Labels 30x10mm Roll 2000pcs |
Paper | China | $0.0200 | 0,080€ | 2,00€ – 5,00€ | A Loja de Rolos PT, RAJAPACK PT | 96% |
| Carbonless Copy Paper Rolls 75x60mm 3-Ply 23m |
Paper | China | $0.1500 | 0,261€ | 0,800€ – 1,50€ | A Loja de Rolos PT, RAJAPACK PT | 67% |
| Acid-Free Tissue Wrapping Paper 50x75cm White 17gsm (500 sheets) |
Paper | China | $0.0200 | 0,147€ | 0,030€ – 0,080€ | RAJAPACK PT, Controlpack ES | — |
💡 Price Sources We Track
RAJAPACK Portugal/SpainPackaging
A Loja de Rolos PTThermal / Labels
La Tienda del Rollo ESThermal / Labels
Controlpack ESMailers
Embalsantos PTFilms
Progelcone PTFood Wrap
Roly/TeeFactory ESWorkwear
Stampalo PTWorkwear
Amazon ES/PTCross-check
ProdOut PTDomestic plastic
📈 Margin Potential by Category
Paper (15 products)
-390–96%
Plastic (7 products)
-630–72%
Textile (9 products)
-123–40%
Margin = (EU Retail Min − Our Landed Cost) / EU Retail Min × 100.
Actual resale margins depend on your pricing, volume, and channel.
Actual resale margins depend on your pricing, volume, and channel.
👥 LinkedIn Ads Campaigns
Brand Awareness (always-on)EUR 500–800/mo
Target: Procurement Managers, Category Buyers, Supply Chain Directors at 200+ employee companies in PT/ES/FR/DE
Lead Generation (quarterly)EUR 800–1,200/mo
Offer: Free landed cost analysis, PPWR compliance checklist, product catalogue. Expected CPL: €80–150
Retargeting (always-on)EUR 200–400/mo
Re-engage website visitors via LinkedIn Insight Tag. Specific product promos, sample offers.
Monthly LinkedIn Budget
EUR 1,500–2,400
🔍 Google Ads Campaigns
PT Search (Portuguese keywords)EUR 400–600/mo
Keywords: embalagens B2B, sacos kraft grosso, filme estiravel, etiquetas termicas, fardamento personalizado
EN Search (International)EUR 600–1,000/mo
Keywords: B2B packaging supplier EU, kraft bags wholesale, stretch film supplier, PPWR compliant packaging
Remarketing DisplayEUR 200–300/mo
Display network retargeting for catalog visitors. 2,000–5,000 impressions/month.
Monthly Google Budget
EUR 1,200–1,900
📧 Cold Email Outreach
Sequence 1: Cost Savings
Lead with landed cost advantage. Show 20–50% savings vs current supplier. Include specific product comparison.
Sequence 2: PPWR Compliance
PPWR deadline Aug 2026 creates urgency. Offer free compliance audit of their current packaging range.
Sequence 3: Multi-Origin
Highlight supply chain diversification: Portugal + Vietnam + China + Bangladesh. Risk reduction pitch.
🎓 Content Marketing
Blog Posts (2/month)
1. PPWR Compliance Guide for Retailers
2. How to Calculate Landed Cost for Packaging Imports
3. Paper vs Plastic: What the Data Says in 2026
4. Multi-Origin Sourcing: Why You Need More Than One Supplier
2. How to Calculate Landed Cost for Packaging Imports
3. Paper vs Plastic: What the Data Says in 2026
4. Multi-Origin Sourcing: Why You Need More Than One Supplier
Gated Whitepapers (lead gen)
1. "PPWR Compliance Checklist for Procurement Teams" (PDF)
2. "Packaging Cost Calculator Workbook" (Excel)
3. "2026 EU Packaging Market Report" (PDF)
4. Product Catalogue — Full range with specs & pricing
2. "Packaging Cost Calculator Workbook" (Excel)
3. "2026 EU Packaging Market Report" (PDF)
4. Product Catalogue — Full range with specs & pricing
Our Marketing Stack — What We Use and Why
PROSPECTING & LEAD GENERATION
LinkedIn Sales Navigator
Find procurement contacts by title, company, industry. Filter by company size 200+.
EUR 80–130/month
Apollo.io
Email finder + automated outreach sequences. Enrichment data for procurement contacts.
Free tier available, paid from $49/mo
Hunter.io
Domain email search. Find the right contact at target companies.
Free (25/mo), paid from $49/mo
ADVERTISING PLATFORMS
LinkedIn Ads
B2B brand awareness, lead gen forms, retargeting. Audience: procurement, supply chain, sustainability managers.
EUR 1,500–2,400/month
Google Ads
Search campaigns (PT + EN), display remarketing. Capture active intent for packaging procurement.
EUR 1,200–1,900/month
Google Business Profile
Local SEO presence. Credibility signal for Portuguese and international buyers.
Free
SOCIAL MEDIA
LinkedIn (Organic)
3–4 posts/week. Carousels, documents, polls, articles. B2B primary channel.
Free (time investment)
Instagram
2–3 posts/week. Reels, carousels, stories. Visual product showcase and behind-the-scenes.
Free (time investment)
LinkedIn Insight Tag
Website visitor tracking for retargeting. Matched Audiences from email lists.
Free (included with LinkedIn Ads)
B2B DIRECTORIES & PORTALS
Europages
Pan-European B2B directory. List products, get RFQs from European buyers.
Free basic, premium from EUR 99/mo
Packaging Suppliers Global
Industry-specific B2B platform for packaging products and materials.
Free listing
Saphety + Metro Link Plus
EDI portals for Sonae (Worten/Continente) and Metro/Makro supplier integration.
Registration required
📅 4-Week Content Calendar — LinkedIn + Instagram
Week 1: Product Expertise
Mon
LinkedIn
Kraft paper bag range overview (carousel, 6 slides)
Carousel
Tue
Instagram
Behind-the-scenes: warehouse quality check
Reel
Wed
LinkedIn
Honeycomb vs. Bubble Mailer comparison
Document
Thu
Instagram
Custom embroidered workwear flat-lay
Carousel
Fri
LinkedIn
How to read a landed cost breakdown
Infographic
Week 2: Sustainability & Compliance
Mon
LinkedIn
PPWR regulation explainer (Aug 2026 deadline)
Carousel
Tue
Instagram
FSC certification — what the logo means
Stories
Wed
LinkedIn
Carbon footprint: paper vs. plastic packaging
Data post
Thu
Instagram
Team photo in branded workwear
Photo
Fri
LinkedIn
5 Certifications Every EU Retailer Should Require
Article
Week 3: Supply Chain Intelligence
Mon
LinkedIn
Freight rate trends Q1 2026
Carousel
Tue
Instagram
Container loading process timelapse
Reel
Wed
LinkedIn
Origin comparison: Portugal vs China vs Vietnam
Comparison
Thu
Instagram
Customer spotlight (with permission)
Testimonial
Fri
LinkedIn
Poll: Biggest packaging procurement challenge?
Poll
Week 4: Industry & Company News
Mon
LinkedIn
Trade show announcement / recap
Carousel
Tue
Instagram
Product unboxing: new product range
Reel
Wed
LinkedIn
New product launch / catalogue update
Document
Thu
Instagram
Office / team behind-the-scenes
Stories
Fri
LinkedIn
Weekend reading: industry news + commentary
Article
🕑 Posting Cadence
LinkedIn3–4/week (Tue–Thu, 8–10am CET)
Instagram2–3/week (Mon–Thu, 9–11am CET)
🎨 Content Formats
LinkedInCarousels, Documents, Polls, Articles
InstagramReels, Carousels, Stories, Photos
💸 Monthly Marketing Investment
LinkedIn AdsEUR 1,500–2,400
Google AdsEUR 1,200–1,900
Content CreationEUR 300–500
Tools (Sales Nav, Apollo, Hunter)EUR 150–250
Total Monthly
EUR 3,150–5,050
🎯 Expected Results
LinkedIn impressions/mo15,000–30,000
Google clicks/mo650–1,300
Qualified leads/mo30–60
Cost per lead (blended)EUR 50–100
Expected conversions/mo3–6 deals
📊 KPI Targets (3 / 6 / 12 months)
| Metric | 3 Months | 6 Months | 12 Months |
|---|---|---|---|
| LinkedIn Followers | 500 | 1,500 | 3,000 |
| LinkedIn Engagement | 3% | 5% | 5%+ |
| Website Visits (from LinkedIn) | 200/mo | 500/mo | 1,000/mo |
| Qualified Leads | 5 | 15 | 30 |
| Supplier Portal Registrations | 2 | 4 | 6 |
| Trade Shows Attended | 1 | 2 | 3 |
| Certifications Obtained | 0 | 1 (FSC) | 3 |
| New Contracts | 0 | 1–2 | 3–5 |
| New Revenue (EUR) | — | 25,000 | 150,000+ |
💡 Why We Share This Openly
Most suppliers hide their pricing structure and market approach. We don't.
When you see our freight rates, customs duties, port charges, and landed costs — you know exactly what you're paying for. When you see our marketing investment and growth targets — you know we're building a long-term business, not a one-time transaction.
Transparency is our competitive advantage. We believe informed buyers make better partners. If you can see the full cost structure and still choose to work with us — that's a relationship built on understanding, not opacity.